Most people feel adidas logo is about the three lines. However, the text adidas, created using font Avant Garde Gothic Demi is also equally recognized.
The very popular logo of Aston Martin has been created using Optima Roman font. The varying line weight in each letter is the uniqueness of this font. Aston Martin is a combination mark logo but the logo text is equally popular even when used without its very popular symbol.
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The most famous logo of our generation, Facebook logo is created with a not so popular font called Klavika Bold. This is a modern font and has been given the right chiseling to give a flowing look to the logo.
Giorgio Armani is a combination mark logo create with Didot font. This is one of the rare logos where the text is more identifiable than its symbol.
iTunes is a combination mark logo created with Myriad bold font.It is one of the simplest logos ever seen and the letter “i” used in lower caps is what makes it so unique and identifiable.
The Panasonic logo is created using Helvetica black font. The unique appearance of this logo is due to the reduced letter spacing and its blue color.
Once again, the font used in the Subway logo is Helvetica black. Subway logo is an example of a simple font used in a very creative way. The two arrows on S and Y bring a completely unique look to the logo.
The font used in Visa is Myriad Black Italic. It is a commonly used font and VISA has cleverly used it by making minor tweaks to letters V and A. The logo shows speed & simplicity and easily gets engraved in one’s memory.