What is the difference between brand and Logo

January 31, 2018 7:39 pm

What is the difference between brand and Logo? Whenever we get a new request for logo design, we request the client to provide his business information and design... (more)

What Should Be The Brand – Company or Product?

January 30, 2018 7:44 am

What Should Be The Brand – Company name or Product Name? In today’s world, almost every new product becomes a commodity tomorrow. In such a scenario, it is... (more)

Three reasons why designers are better marketers

January 30, 2018 6:55 am

Three reasons why designers are better marketers Note: This post is written for marketers to help understand the role designers play in helping them market their products and... (more)

Ten steps to create a perfect corporate identity

June 13, 2017 8:13 am

TEN STEPS TO CREATE A PERFECT CORPORATE IDENTITY At some point in its journey, a business realizes the importance of a complete corporate identity. Severe marketplace conditions and... (more)

10 ways to build a Big Brand for Small Business

October 12, 2015 5:59 am

10 WAYS TO BUILD A BIG BRAND FOR SMALL BUSINESS Business come in different sizes, but branding knows no difference amongst them. It is equally important for small... (more)

Branding Basics That Easily Get Overlooked

September 24, 2015 7:08 am

BRANDING BASICS THAT EASILY GET OVERLOOKED Branding is what you are promising to your customers. Building a brand is complex process and it gets tougher to cover up... (more)

Secrets to make an Impact with Logo

September 15, 2015 12:08 pm

SECRETS TO MAKE AN IMPACT WITH LOGO Logos are the face of the company; they are something that instantly relates to your brand. A reminder to your name,... (more)

How to choose the best color for your logo and brand

September 11, 2015 5:56 am

HOW TO CHOOSE THE BEST COLOR FOR YOUR LOGO AND BRAND Summary: Colors are probably the most impressive quality of any logo that defines user’s attention and affection... (more)

Top 10 Branding Bloopers

September 7, 2015 11:27 am

TOP 10 BRANDING BLOOPERS They say mistakes, obviously, show us what needs improving. Without mistakes, how would we know what we had to work on? But sometimes while... (more)

Logo Inspiration and Evolution – In nature, history and today

August 12, 2015 7:09 am

LOGO INSPIRATION AND EVOLUTION Shapes in Nature and around us The meaning of logo is a symbol for instant recognition. Shapes, sizes and colors of things (both living... (more)